Halloween in Japan
Halloween is growing in Japan year by year (we are seeing the same here in Sweden). It seems with more and more influences from America and other counties, Halloween is becoming more and more popular.
With the presence of places like Disneyland in Tokyo and Universal Studios in Osaka having up to a month of celebrations for Halloween, and with companies understanding that Halloween is a good way to sell stuff, Halloween is everywhere.
Lots of companies have limited edition products for sale under the lead up to Halloween. McDondals have a burger with a black bun to make them seem more spooky, KitKat have released pumpkin flavored KitKats and some companies just rebrand the packages to suit Halloween.
People in Tokyo love to dress up for Halloween and with Halloween costumes on sale in big discounts stores like Don Quijote, it can be quite hectic to look around the shops around Halloween, with loads of people out to buy their costumes before Halloween.
There are lots of Halloween events on in Japan, like festivals for the family and nightclubs for the older crowd. One of the events in Shibuya was the Street Party Costume, where you could find thousands of people all dressed up for Halloween walking around and taking photos of each other. People were genuinely having a fun time! How often can you say that you saw a whole gang of minions crossing the world famous crossing in Shibuya? Group of friends like to dress up all as the same character, like a group of minions, or charachters that go together, like Super Mario and Luigi. From the pictures I’ve seen online (sites like tokyofashion.com) people spend a lot of time on their costumes, and in some cases also lots of money, to get their costume just right. No surprise, since the whole cosplay culture comes from Japan.
Even though Halloween is a very commercial holiday of sorts, it is still a lot of fun. Have a look at the video above to see just how much fun it can be!